Steven Feinberg's
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Steven Feinberg's
book: The Advantage-Makers

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Steven Feinberg on
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“I count myself hard to impress. But I was highly impressed after reading several sections of The Advantage-Makers. The material offers a wealth of excellent information and advice, allowing readers to move from research-based evidence to decidedly practical action steps.”
ROBERT CIALDINI, author of Influence: Science and Practice










The Advantage Maker Strategy is a radical new tool for executives... it changes the game by helping you see what your competitors do not, and act on these insights to gain and sustain the leadership position in your field.

I'm Steven Feinberg, and for the past twenty-three years, Ive advised senior executives on leadership and organizational issues, with an emphasis on advantage-making: how to maximize opportunities.

I design and develop advantage-making programs that have turned around organizations, teams, and leaders in multiple industries and business environments.

Learn more about my:
>> book : "The Advantage Makers" published in September 2007 by FT Press
>> services : how I can help you achieve success in your business
>> methodology : how advantage maker strategies work
>> speaking services : keynotes, workshops, and seminars
>> case studies : companies I've helped with advantage making programs

My clients include Fortune 500 firms as well as start-ups, including Wells Fargo, Visa, Citibank, Sun Microsystems, Plantronics, Symantec, Cadence Design Systems, HBO & Co., BEA Systems, Synopsys, NVidia, Pac Bell, Xilinx, Affymax, firstRain, and many more.

For me, getting leadership right means acting as an Advantage-Maker.

Learn more about me >>

Client Voices

"The biggest mistake I made was not using your services sooner!"
Chuck Fox, CEO Chameleon Systems

"Steven is the first person I think of when confronted with high stakes organizational leadership issues. He's practical, provides actionable advice, and moves the process forward at light-speed."
-Marv Tseu, Chairman of the Board, Plantronics

"Steven has a deep understanding of the human side of organizational development, which leads to real successes. Not a textbook!"
- Barry X Lynn, CIO, Wells Fargo

"In the midst of major strategic changes, we created the best team and brought out the collective intelligence that enabled us to take effective action."
- Andre Schwager, CEO, Seagate EMS

"Steven is the most skilled consultant I have ever worked with. His skill, combined with his intuition gets results rapidly."
- Peg Wynn, VP HR, Xilinx
(#4 ranked most highly-admired companyto work for in 2003)

"Steven optimized and accelerated the effectivness of key individuals and the organization."
-Shelly Begun, VP-HR, Actel

"Steven brings something new to the table that adds to our strategic ability for better decision-making--be it negotiations, business strategies, or getting the best from our people."
-Roselie Buonauro, VP Marketing, NetLabs

"We had a tough leadership situation which Steven was able to turn around. We received a substantial return on our investment."
-Charlie Golden, Director OD, N.E.T.

“The key to Steven being a great executive coach is that he provides the right ideas with impeccable timing to impact the business results.”
-Curtis Sasaki, V.P Desktop Software Engineering, Sun Microsystems

"Steven Feinberg is the only leadership strategist who discovers unexpected solutions for you in places where others wouldn't even know to look."
-Bill Fields, CEO, Packaging Results

"Managers are asking me how I had the foresight to be right on a high stakes decision. I say - they need the right advisor. Steven is that guy."
-Cory Wong, Director Sun Microsystems

"Steven took our group of managers and molded us into a high-performance executive team."
-Rob Rubenstein, CEO, Natural Wonders

"Steven is worth his weight in gold, he reduced the disconnects and discontent and kept us focused on the finish line."
- Phil Brandmeier, Director, Sun Microsystems

“Steven helped us rethink a $200,000 deal we were negotiating to become a $2,000,000 deal. He doesn’t train people, he teaches you to think! A rare and invaluable resource."
- Ken Kec, EVP National Sales, HBO & Co

“In the midst of the economic downturn, a RIF with a hiring freeze, implementation of a major global ERP system, and with a powerful need to do more with less, we used Steven’s Advantage-Maker Leadership strategy and saved over $1.5 million dollars."
- Jim Haar, Director, ERP-IT, Sun Microsystems

find out if Steven's Advantage Maker Strategies are for you>>


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